Tuesday, October 14, 2008
MxMo 32: Guilty Pleasures
TV and movies must be trying to tell me something . This is the second consecutive post where something I drink is linked with a film or show. Much like Mad Men (which I referenced in my previous post), the movie The Big Lebowski has an alcoholic component- specifically, one drink: The White Russian.
Now I’m sure you’re thinking, “But Dr. B., White Russians are made with vodka, and don’t booze nerds universally loathe vodka??”
Normally I would respond with an unequivocal “yes”, but something tells me this month’s theme will have more than one self-professed drink snob sheepishly admitting that vodka does periodically cross his or her lips. Busted!
Briefly back to The Big Lebowski: I’ve discovered in the course of entirely unscientific testing that The Big Lebowski falls in the category of things people either love irrationally or despise (another parallel with Mad Men, by the way). Actually, now that I think about it, this applies to the entire Coen Brothers’ body of work. (The Bamboo Babe and I have had epic arguments over the merits of Barton Fink, for example).
But concerning the White Russian, I’d wager that Lebowski did more to increase the profile of the White Russian than anything in recent memory (my memory, anyway). I don’t think there was any formal product-placement shenanigans at work in the film, but regardless, the folks who make Kahlua owe the Coens big-time. Vodka companies should probably thank them too, but they’re likely too busy figuring out new wacky marketing schemes to steal the spotlight from Dan Aykroyd’s “filtered-through-diamonds-and packaged-in-a-skull-shaped-bottle” product.
On the guilty pleasure angle, I honestly don’t remember the first time I had one. I may not have immediately liked it, but something kept it on my radar. Maybe it was the ease of assembly. Perhaps the accessible ingredients. Maybe it’s just that it doesn’t taste half bad if you make it right. Personally, I find this recipe to my liking:
2 oz. vodka
1 oz. Kahlua
cream (or half & half, or whatever similar dairy product you find palatable)
In an old-fashioned glass filled with ice cubes, add vodka, Kahlua and cream to fill. Stir if you feel like it.
I should point out that I already take a decent ration of abuse from some of my colleagues for confessing that I occasionally drink vodka. Obviously, this post won’t help. But I can withstand whatever they level at me.
As long as they don’t take my rug.
UPDATE- I was just alerted to the fact that Vidiot over at Cocktailians proves that great minds drink alike.
UPDATE Part 2: The Revenge- The roundup has arrived, so go swing by Two at the Most and witness the collective shame. You're soaking in it!